Online Marketing Services for Your Business
From one-time strategy sessions to full-service management (and everything in-between)Not sure which service is right for you?
One-Time Engagements
60-minute Strategy Call
Want to discuss your current online marketing program to understand if you’re going in the right direction? Jumping into online marketing for the first time and looking for some guidance? After learning about your business and goals, I’ll lead a focused strategy call to ensure your online marketing efforts are positioned to help your small business succeed.
A 60-minute strategy call currently costs $299 (longer calls available).
Google AdWords Audit
Whether you’re managing your Google AdWords program or have someone doing it for you, it’s important to ensure it’s driving impact for your small business. I’ll evaluate your current PPC efforts to ensure you’re following best practices, putting budget into areas that provide ROI and not missing any major opportunities to fuel growth for your business.
Audit packages start at $1,500.
Google AdWords Program Launch
Marketing through Google AdWords is one of the fastest ways to generate revenue for your small business, but it must be implemented correctly to ensure you’re not wasting your budget. I’ll work with you to fully understand your business and craft a PPC program designed to drive impact. All you have to do is decide on your budget and say “Go!”
Launch packages start at $2,500.
Website Tracking Implementation
Before you launch any online marketing effort, it’s important to have your website tracking in place. Otherwise, how do you know how much impact your online channels are generating for your business? After a consultation and short website review, I’ll implement tracking across your website and set up your initial conversions in Google Analytics.
Tracking setup for a single website is $1,000.
White Glove Services (Recurring)
Pay-per-Click (PPC) Management
Looking for someone to launch and manage your Google AdWords program for you? After a thorough discovery process, I’ll launch your PPC program and optimize the program regularly to ensure it’s driving the best ROI possible. You’ll get weekly or monthly reports and video conference meetings to discuss performance and new opportunities for the program.
Full-service PPC Management starts at $1,000/month.
Monthly Online Marketing Management
Looking for an expert to guide your online marketing efforts so you can focus on other areas of your business? I’ll work as your digital marketing manager, ensuring your online marketing efforts work together to drive true impact on your bottom line. I’ll help craft and implement a cross-channel online marketing strategy designed to make a difference!
Online Marketing Management starts at $5,000/month.
Training & Coaching Packages
Google AdWords One-on-One Training
Personalized training with up to 3 members of your small business to launch and manage your own Google AdWords PPC program. In addition to dedicated instruction focused on your business, you’ll actually build out your PPC program and receive a month of coaching after launch to help you optimize your program around your business goals.
One-on-One Google AdWords Training is $2,500.
Online Marketing Coaching
Are you the only person at your small business that “speaks the language” of online marketing? Getting an outside perspective and having an expert that can help you develop marketing strategies is important to ensure your efforts don’t stagnate (or even worse, stop driving impact for the business). Packages range from 4-20 hours per month.
Coaching Packages start at $500/month.
Happy Floodlight Clients
"Kim is AMAZING! I’ve worked with many vendors over the years and Kim is in a different league altogether. He’s become much more than a service provider, but rather a valued member of our team - I feel like he really cares about the growth of our company and helping us achieve our goals."
Katie Provinziano, Founder & CEO of Westside Nannies
"From our first conversation, Kim's enthusiasm around marketing small businesses and helping them succeed was clear. Kim took the time to explain everything we needed to know to fully understand our online marketing efforts and provided strategic guidance that we found essential to grow our business. He is an online marketing rock star and I highly recommend any growing business seek him out to get to the next level."
Jordan Sadoff, President of RESTORE Hair
"He is truly an expert in his field, yet was able to deliver information to my team of non-techies in a way we could understand. He is incredibly organized, dependable and friendly."
Daryl Camarillo, Founder & President of Stanford Park Nannies
"Kim McCumber is one of the best Google AdWords lead generation experts that I have ever met! Not only is he meticulous in every detail of managing a campaign, thorough in ensuring goals are met, but he is also a true champion of his customer!"
Alphonse F. Provinziano, Experienced Divorce Attorney & Certified Family Law Specialist, Provinziano & Associates
"With Kim’s guidance, assurance, and unparalleled abilities we were able to achieve our desired results: more clicks, more clients, more candidates and more business! I can’t tell you how much I appreciate Kim’s understanding of our niche industry, his ability to explain complicated issues in a way even an AdWords novice can understand, and the fact that he has been able to help me fine-tune our campaign to ensure we are getting the most bang for our buck!"
Jami Dennis, Owner & President of ABC Nannies
